Jaya Kula, a 501 (c) (3) nonprofit spiritual community, came to me for help with their new website. They needed a content strategy that would suggest a spirit of generosity. The goal was not to count clicks or make money; it was to foster conversation and learning about the tradition and practice of Kashmir Shaivism, as well as the community itself. I worked with the Director, Shambhavi Sarasvati, to bring this vision to life with a Portland, Maine design agency. The resulting website is a dynamic and inviting experience that expresses the initial impulse and intention.