I've worked as a lead strategist for this super-sweet, socially progressive digital creative agency. The team's populated by possibly the nicest people I've ever met. I'm serious. I get to work at the intersection of strategy, writing, and social justice for a company that supports the schedules of single-mamas with school-aged kids. I research, write, develop strategic direction, oversee projects to completion, and work closely with performance to offer data-driven strategic digital campaigns.
Clients include Kaiser Permanente, Cambridge University Press, Oregon State Treasury, and Aramark. and Adelsheim Vineyard. For examples of my work here, see the following:
Oregon College Savings Plan: Discovery, Strategy, Content Calendar (FY2018), Organic Social Guide, Brand Book, 2018 email examples (November, February , October), Editorial Calendar (FY2019)
We also updated our 2019 strategy to align with Persona documentation.
I’ve also got a neat web-based (all developed out) version of the Brand Book
Adelsheim: Strategy, Campaign Plan
Aramark: New Strategy Pitch Deck ("Bring the Connection")
Oregon ABLE Program: Discovery and Strategy