Jaya Kula, a nonprofit 501c3 spiritual community, came to me for help with their new website. They needed a content strategy that would suggest a spirit of generosity. The goal was not to count clicks and/or make money; it was to offer conversation and learnings about the tradition and practice of Kashmir Shaivism as well as the community itself. I worked with the Director, Shambhavi Sarasvati, to usher this vision into reality with local design agency in Portland, Maine. The resulting website is a dynamic and inviting experience that expresses the initial impulse and intention.